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The Latest Wings With Wi-Fi (eBay Holiday Edition)

Hello everyone…I apologize that it’s been so long since my last comprehensive Wi-Fi update. I’ve been doing a lot of traveling for work lately and a lot of the Wi-Fi activity has been focused on pre-installation activities. But things have picked up again and we’ve got a ton of cool stuff to share…

As of this update Delta has installed Wi-Fi on more than 51% of the combined (pre-merger Delta + Northwest) domestic mainline fleet, which is a total of 269 out of 520 planes. We’ve completed the MD88 and MD90 fleets and have recently ramped up installations across the 757-200 and 737-800 fleets. Engineering teams are on track to cross the 300 aircraft mark by the end of 2009.

Over the past month we’ve also installed Wi-Fi on three additional aircraft types…the A319, A320 and 757-300. We’re still awaiting the Supplemental Type Certificate (STC) for these three types but expect them to be operational in December.

The really BIG news, however, is that we’re teaming up with eBay to provide complimentary access to every customer on every Wi-Fi-enabled flight from Nov. 24-30. It’s a win-win-win partnership in that our customers get free access, eBay is able to reach an entirely new audience and we’re able to build awareness about the Wi-Fi product via a new channel.

In fact, we expect more than 1 million customers will be able to benefit from the promotion during Thanksgiving week (just enter the promo code EBAYWIFI). That’s a lot of people doing their holiday shopping on eBay, sending instant messages and updating Facebook…all while 7 miles up and speeding through the sky at 530 mph!

Given the amount of engineering and scheduling work that’s gone into scoping and installing Wi-Fi on 9 different aircraft types and nearly 300 planes, it’s pretty amazing that in less than one year we’ve gone from zero planes with Wi-Fi to the world’s largest Wi-Fi-enabled fleet and the most expansive Wi-Fi network in the sky…and that’s all due to the outstanding work of our Engineering teams and partners at Aircell.

I’d love to hear your feedback about your Wi-Fi experiences on Delta. I’ll be traveling during over the holidays (NRT-SGN-BKK-SIN-MNL) but will post the next update during the first week of December. Until then, have a safe and happy Thanksgiving!

MD88: 117 A/C (All)

M90: 16 A/C (All)

B737-700: 1 A/C

B737-800: 24 A/C

B757: 103 A/C

B753: 1 A/C (Awaiting STC)

B767: 5 A/C

A319: 1 A/C (Awaiting STC)

A320: 1 A/C (Awaiting STC)

Chris B., Sr Product Manager, IFE

*Offers subject to change. Use of the Gogo service is subject to terms of use available at gogoinflight.com.

Log On For Free WiFi And Fight Breast Cancer

On October 31, Gogo Inflight Internet will be free on all Gogo-equipped Delta flights and for each free session that day, Aircell will donate $1 to The Breast Cancer Research Foundation, up to $10,000. Additionally, all Gogo proceeds from the Pink Plane in the month of October will be donated to The Breast Cancer Research Foundation.

Customers can help support the Foundation’s mission to achieve prevention and a cure for breast cancer in our lifetime by accessing Gogo on their Gogo-equipped Delta flight this Saturday for free using the code GOPINK.

The Latest Wings With Wi-Fi (Part XVIII)

It’s been a while since our last Wi-Fi update and as we prepare to finish up the 757-200s on the pre-merger Delta side of the airline, we’re gearing up to install Wi-Fi on the 737s and 767s. The Engineering group has also been doing a ton of work on the design reviews for the pre-merger Northwest fleet.

Here’s the latest:

767-300 production starts on 9/19 with A/C 129 and 737-800 production starts on 9/23.

We’ve adjusted the percentage of completed aircraft as we’ve now consolidated the DL and NW fleets. We’ve now completed 235 of 530 domestic mainline aircraft, which brings us to 44.3% of the fleet.

Fleet Deets:

MD88: 117 A/C
MD90: 16 A/C
B737-800: 1 A/C
B757-200: 100 A/C
B767-300: 1 A/C

Pre-merger DL Design Phase:

757-200 ETOPS prototype A/C (6813) is scheduled to induct 9/25.

Pre-merger NW Design Phase:

A319 prototype scheduled for 10/1 in ATL.
A320 prototype scheduled for 10/19 in ATL.
757-3003 prototype scheduled for 11/1 in ATL.
757-200 Critical Design Review scheduled for 9/22 in MSP.
DC9 Critical Design Review scheduled for 10/8 in MSP.

Have a great weekend!
Chris B.
Sr. Product Manager
In-Flight Entertainment

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The Latest Wings With Wi-Fi (Anniversary Edition)

Today is an appropriate day to post a Wi-Fi update as this is the first anniversary of Aircell’s inflight Wi-Fi launch. It’s amazing what we’ve accomplished together. From our announcement last summer, we’ve scoped out 10 different aircraft types and installed the Wi-Fi system on 227 planes.

As of this update Delta has installed Wi-Fi on more than 70% of the domestic mainline fleet. Congrats to everyone at Aircell for what you’ve done in partnership with Delta so far! And looking ahead, it’s going to be an exciting 2010 as we continue the Wi-Fi installations across the remainder of the domestic mainline fleet.

So let’s get into the meat of today’s update…

On the pre-merger Delta side of the airline STC issuance for the 767-300 is scheduled for 8/24. The 737-700 prototype is set for the first half of September. Paperwork and parts for the 757 ETOPS prototype will be ready by 9/25.

On the pre-merger Northwest side of the airline, the design phase for A319 and A320 fleets have been completed. Prototypes go in for mod 10/1 and 10/19, respectively, in MSP. Final Design Review for the B757-300 is scheduled for 8/27 in Itasca with the prototype entering mod 11/1 in MSP. Preliminary Design Review for B757-200 is scheduled for 8/18 in MSP. Critical Design Review for DC9-50 is scheduled for 10/8 in MSP.

Fleet Deets:

MD88: 117 A/C

MD90: 16 A/C

B737-800: 1 A/C (awaiting STC)

B757-200: 92 A/C

B767-300: 1 A/C (awaiting STC)

MD88 Tail Numbers: ALL

MD90 Tail Numbers: ALL

B737-800 Tail Number: 3742

B757-200 Tail Numbers : 602-603, 608-610, 614-615, 617, 619, 621, 623, 625-634, 636-641, 644-645, 647-656, 663-674, 676-679, 681, 683-685, 687-699, 6700-6717, 6902, 6904.

B767 Tail Number: 138

I also wanted to share some interesting insight from Forrester Research regarding inflight Internet access.

In 2005, Forrester identified that one-fifth of passengers were interested in accessing the Internet on any flight. In the fourth quarter of 2007, nearly as many passengers — 17% — expressed interest in accessing the Web on a 1-hour flight.

By Q4 2008, amidst one of the deepest recessions in modern America, 22% of travelers said they were interested in accessing the Web on flights of just an hour. Inflight Internet access is as essential to the 21st century airline experience as the beverage cart…that is valued by today’s tech-focused travelers.

What do you think? Do you value inflight Internet access? Is it an essential work tool and/or an entertainment option? We’d love to hear what you think.

Have a great weekend!

Chris B.
Sr. Product Manager
In-Flight Entertainment

How Do You Wi-Fi?

Greetings from the Customer Experience epicenter of Delta HQ. We’re busy building the world’s largest fleet of Wi-Fi equipped aircraft, and we’re beginning to wonder how you use Gogo.

For many people, the first answer is “work”. Understandable, especially if you’re expensing the cost of that Gogo session on Delta. But we’re not all working on flights, are we? In a poll around the team here, we found that people were reading the news, checking blog postings (ahem), logging in to Facebook, and watching videos on YouTube and Hulu. From personal experience, I can say that in-flight instant messaging is also a good way of passing the time.

So as we move forward in building this product, we’d like to know how you use it. This will help us maximize its utility for you, and might even lead to some creative partnerships. Please click on your favorite Gogo uses below, and feel free to comment with additional ideas.


Thanks! Happy flying,

Mike H.
Manager—On-board Media