Delta raised the bar this year with its breast cancer awareness and fundraising efforts. This year’s highlights include:
· Melissa Etheridge performing an in-flight concert for approximately 60 employee breast cancer survivors on Delta’s signature Pink Plane.
· Delta employees staffing 25 Pink Boutiques at airports and other Delta facilities across the system. The Boutiques featured a variety of clothing and other pink accessories with all proceeds benefiting BCRF.
· Onboard, flight attendants sold pink lemonade donated by The Coca-Cola Company as a fundraiser and accepted donations from customers.
· Employees used their attire to show support. Some flight attendants sported special pink versions of Delta’s signature dress while other customer-facing employees donned pink shirts, ties, pocket squares and other accessories.
· A variety of individual actions demonstrated employee support for the fundraising efforts, including MSP-based flight attendant Heinie Lund doing backflips in the galley to raise donations. He and fellow flight attendant Vicki McCutchan have raised more than $4,200 to date.
These are just a few of the ways Delta people took Flight for the Fight in October. To hear firsthand some of our employee survivor stories, check out the YouTube video above.
Ashley Black, Corporate Communications
