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The Latest Wings With Wi-Fi (eBay Holiday Edition)

Hello everyone…I apologize that it’s been so long since my last comprehensive Wi-Fi update. I’ve been doing a lot of traveling for work lately and a lot of the Wi-Fi activity has been focused on pre-installation activities. But things have picked up again and we’ve got a ton of cool stuff to share…

As of this update Delta has installed Wi-Fi on more than 51% of the combined (pre-merger Delta + Northwest) domestic mainline fleet, which is a total of 269 out of 520 planes. We’ve completed the MD88 and MD90 fleets and have recently ramped up installations across the 757-200 and 737-800 fleets. Engineering teams are on track to cross the 300 aircraft mark by the end of 2009.

Over the past month we’ve also installed Wi-Fi on three additional aircraft types…the A319, A320 and 757-300. We’re still awaiting the Supplemental Type Certificate (STC) for these three types but expect them to be operational in December.

The really BIG news, however, is that we’re teaming up with eBay to provide complimentary access to every customer on every Wi-Fi-enabled flight from Nov. 24-30. It’s a win-win-win partnership in that our customers get free access, eBay is able to reach an entirely new audience and we’re able to build awareness about the Wi-Fi product via a new channel.

In fact, we expect more than 1 million customers will be able to benefit from the promotion during Thanksgiving week (just enter the promo code EBAYWIFI). That’s a lot of people doing their holiday shopping on eBay, sending instant messages and updating Facebook…all while 7 miles up and speeding through the sky at 530 mph!

Given the amount of engineering and scheduling work that’s gone into scoping and installing Wi-Fi on 9 different aircraft types and nearly 300 planes, it’s pretty amazing that in less than one year we’ve gone from zero planes with Wi-Fi to the world’s largest Wi-Fi-enabled fleet and the most expansive Wi-Fi network in the sky…and that’s all due to the outstanding work of our Engineering teams and partners at Aircell.

I’d love to hear your feedback about your Wi-Fi experiences on Delta. I’ll be traveling during over the holidays (NRT-SGN-BKK-SIN-MNL) but will post the next update during the first week of December. Until then, have a safe and happy Thanksgiving!

MD88: 117 A/C (All)

M90: 16 A/C (All)

B737-700: 1 A/C

B737-800: 24 A/C

B757: 103 A/C

B753: 1 A/C (Awaiting STC)

B767: 5 A/C

A319: 1 A/C (Awaiting STC)

A320: 1 A/C (Awaiting STC)

Chris B., Sr Product Manager, IFE

*Offers subject to change. Use of the Gogo service is subject to terms of use available at gogoinflight.com.

Purchase Onboard With Plastic, Please

Headed out of town? Be sure to give credit where it’s due.

Beginning December 1st, we’ll only accept credit cards – no cash – on mainline Delta and Northwest Airlines® flights traveling within North America, including the United States, Canada, Mexico, Central America, Bermuda and the Caribbean.

Accepting only credit cards will help expedite our onboard payment process and allow us to better serve you on other matters in-flight - whether you’re in the mood for our tasty turkey cobb salad, a mouthwatering Mile High Mojito or a few laughs (or some drama) courtesy of our good friends at HBO.

And if your travels take you across international waters, you may continue to pay with cash and credit. We accept both on all trans-Atlantic, trans-Pacific and South American flights, as well as for all duty-free deals (we certainly don’t want to come between you and those designer shades!).

Now for some extra credit, let us know your favorite onboard treat.

See you onboard!

Log On For Free WiFi And Fight Breast Cancer

On October 31, Gogo Inflight Internet will be free on all Gogo-equipped Delta flights and for each free session that day, Aircell will donate $1 to The Breast Cancer Research Foundation, up to $10,000. Additionally, all Gogo proceeds from the Pink Plane in the month of October will be donated to The Breast Cancer Research Foundation.

Customers can help support the Foundation’s mission to achieve prevention and a cure for breast cancer in our lifetime by accessing Gogo on their Gogo-equipped Delta flight this Saturday for free using the code GOPINK.

Why Can’t Every Day Be Pink?

Delta raised the bar this year with its breast cancer awareness and fundraising efforts. This year’s highlights include:

· Melissa Etheridge performing an in-flight concert for approximately 60 employee breast cancer survivors on Delta’s signature Pink Plane.

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· Delta employees staffing 25 Pink Boutiques at airports and other Delta facilities across the system. The Boutiques featured a variety of clothing and other pink accessories with all proceeds benefiting BCRF.

· Onboard, flight attendants sold pink lemonade donated by The Coca-Cola Company as a fundraiser and accepted donations from customers.

· Employees used their attire to show support. Some flight attendants sported special pink versions of Delta’s signature dress while other customer-facing employees donned pink shirts, ties, pocket squares and other accessories.

· A variety of individual actions demonstrated employee support for the fundraising efforts, including MSP-based flight attendant Heinie Lund doing backflips in the galley to raise donations. He and fellow flight attendant Vicki McCutchan have raised more than $4,200 to date.

These are just a few of the ways Delta people took Flight for the Fight in October. To hear firsthand some of our employee survivor stories, check out the YouTube video above.

Ashley Black

Corporate Communications

Official: Still Serving Ice Cold Coca-Cola

After much anticipation and unofficial vote tallying over the past few months the wait is finally over.

coke1

Beginning this Saturday, Delta will serve Coca-Cola products onboard all Delta, Delta Connection and Northwest Airlines flights. We’re looking forward to continuing our 80 year partnership with Coca-cola. Learn more about our new airplane christenings and about our longstanding relationship with the global brand at the Coca-Cola Conversations blog and from posts by our own Marie Force.

We hope you’re as excited about the big news as we are.

Enjoy!

Megan Ireland
General Manager
Onboard Revenue