Hello everyone!

My last post on in-flight entertainment was back in August, so I figured it was time to update you all as we prepare to kick off the summer travel season… because one of the most frequently asked questions is, “Will I have Delta on Demand on my flight?”

How’d it start?

Beginning in August, 2006, we began converting our 767-300ER fleet to Panasonic’s digital eFX IFE platform. And beginning in December, 2006, we began installing cabin-wide Audio/Video On Demand (AVOD) across our 777 and 767-400 fleets. Fast forward to May, 2008 and we’re now in the final stages of an 18 month-long initiative to add full-cabin AVOD to more than 100 planes.

As of June 1, 2008, Delta will have 131 aircraft with cabin-wide AVOD and 59 aircraft with AVOD in the BusinessElite cabin. Through Dec. 2008, we’ll add cabin-wide AVOD to an additional 15 aircraft.

So is it on my flight?

Domestic
We offer the AVOD product to customers on most flights 4+hours to and from New York City, Boston, Cincinnati, Los Angeles, Salt Lake City and Atlanta.

Flights between Los Angeles and Honolulu or Maui also feature Delta on Demand.

International
We offer Delta on Demand to all customers traveling in the BusinessElite cabin, regardless of destination.

It’s also available to customers in the Economy cabin traveling between Atlanta* and Tokyo, Seoul, Shanghai, Tel Aviv, Dubai, Moscow, Amsterdam, Barcelona, Bogotá, Quito, Guayaquil, Paris/CDG, Copenhagen, Dakar, Dublin, Frankfurt, Sao Paulo, Vancouver, Rio de Janeiro, Johannesburg, London/LGW, Madrid, Munich and Milan.

And if you’re traveling in Economy between New York/JFK* and Antigua, Shannon, Guatemala City, Edinburgh, Manchester, Malaga, Mexico City, Lyon, London/LGW, Paris/CDG, Punta Cana, Puerto Vallarta, Santo Domingo, Santiago (STI), Frankfurt, Georgetown, Brussels and Mumbai…you’ll also be on aircraft with Delta on Demand.

It’s available to all customers traveling between Cincinnati* and Amsterdam…to all customers traveling between Los Angeles* and Cancun and to all customers traveling between Hartford* and Cancun.

*And here’s the fine print…Routes and Aircraft subject to change

Fast Facts

More, More, More!

It all comes down to choice… I know I like to be entertained and having a bunch of stuff to watch or play is important — especially on a long flight. That’s why we’re making the investment in an industry-leading entertainment product.

By the end of 2008, Delta will have 205 aircraft equipped with Delta on Demand – one of the largest AVOD-equipped fleets in the world.

And we’re still not done… soon you’ll see the product on even more aircraft and routes. Delta will take delivery of (5) 777-200LR and (3) 737-700 aircraft with factory-equipped AVOD in 2009. Plus we’ll add Delta on Demand to the remaining (7) 767-400ER aircraft in our fleet.

Let us – and the world – know what you think about Delta’s in-flight entertainment! Click here to take part in a quick survey.

The 2008 World Airline Entertainment Survey is a partnership project between SKYTRAX RESEARCH and the WAEA (World Airline Entertainment Association).

I look forward to reading your comments and responding to your questions.

Chris-

ShareThis

Hello everyone!

Just a quick note to thank everyone for the overwhelmingly positive reaction to Delta’s new safety video.

No one could have anticipated the reaction or the level of interest from our customers and the media. After hitting our blog, YouTube, and FlyerTalk, the Associated Press picked up the story of “Deltalina” and the buzz began. The amount of viewers worldwide has more than doubled since our last update, now with over 800,000 views! This version is currently being rolled out to our fleet during April and May and will be completed by June 1st.

Filming took place in January at Delta’s World Headquarters in Atlanta. Our director and production company oversaw more than 100 people involved in the shoot, from extras to engineers, make-up teams to mechanics. And as I mentioned before, the participants in the video are real Delta employees. This saved our budget, and allowed us to feature our greatest assets - our people.

Here are a few behind the scenes images from the shoot. If you dig a little and look closely, you’ll find a sign on the wall at the hangar where we filmed. It reads, “PAINT DEPARTMENT, STAFFED BY PROUD DELTA EMPLOYEES.”

We couldn’t agree more.

Chris B.
Manager - Global Product Development
In-Flight Entertainment

Hi everyone!

Wow. What a week. A huge thanks to you for your support and encouragement in response to our new safety video. It’s hard to believe we’ve already had nearly half a million hits on YouTube in such a short period of time. And, being compared to the beautiful, Angelina Jolie? Well, let’s just say you made this Deltalina’s year.

Here at Delta, there is nothing we take more seriously than your safety. We know that safety videos are traditionally quite boring but the safety instructions we provide onboard are so important that we wanted to make our latest video more interesting and engaging (and yes, we do see you when you’re snoozing, reading a book or talking on your phone instead of listening).

Personally, I’ve wanted to be part of a Delta safety video since I first joined the company more than 10 years ago and finally, I got my big break. We had an amazing group of employees participate in the making of the safety video which actually made those 16-hour days fly right by.

Coming soon, Chris Babb, our internal producer, will share more behind-the-scenes photos and stories about the video with you. In the meantime, on behalf of all of the fabulous Delta employees featured in our new video, thanks for paying attention… And remember, smoking is not allowed on any Delta flight.

Do you have any questions about the shoot? We’ll try to address as many as we can.

Hugs,

Katherine

Flight Attendant - ATL based