For all you Memorial Day travelers taking to the skies this weekend… here’s one of Delta’s prettiest luggage labels promoting our flights to Miami, ca. 1953 - 1955.
Delta was the first airline to offer non-stop Chicago to Miami service - our “the trunkline to sunshine” route, 1946 and we were also the first airline to offer packaged summer vacations to Miami in Summer 1947. The vacation packages, called Delta’s Millionaire Dream Vacations (later Delta Dream Vacations), greatly increased tourism to Miami, and helped change tourism in Florida from mainly the winter months to a year-round activity.
Have a great weekend!
Marie Force
Archives Manager

May 23rd, 2008 at 3:09 pm
Why not bring back items from yesteryear? People loved those things back then as they’d probably love them nowadays. Retro is back in a big, big way…
May 23rd, 2008 at 10:21 pm
I love the creativeness airlines’ used to have when it came to these little things.