Hey guys,
I’ve been brainstorming lately on the possibilities of adding a wiki to delta.com.
So I’m thinking a wiki would be great for our travelers to write and share relevant information and tips about some of our destinations…or heck, maybe we’ll do one for the airports too!
Thoughts?
Jacob
Product Manager
delta.com & self-service
November 19th, 2007 at 12:53 pm
Would like to see the delta.com site to have lots of stickiness. “Repeat business” is what every travel site craves.
November 19th, 2007 at 4:06 pm
Jacob: I think wikis are a great idea, as long as you are focusing om something that is relevant to your travelers. Don’t have a wiki just to have one. Some of the cool ones I’ve seen are the Air Power Wiki, which tells travelers where free power outlets are in airports around the world. As a bonus, it also cites airports with free wifi. Another favorite is the Airport Restaurant Wiki, which offers reviews about food outlets across the country. I gave Paschal’s at Hartsfield a great rating. Good luck with this project!
November 19th, 2007 at 5:36 pm
Wikis are quite useful though they can be a hassle to set up on your own server. The new OS X server has a easy to configure wiki engine in it that you might want to look at if you host your own.
However, there are other ways to track what your customers say by subscribing the Delta blog to a number of services including Technorati, and Lijit.
November 19th, 2007 at 5:53 pm
I flew on the DC 3′s– Still with you. Although lots of progress has been made the DC 3 had better seats and more leg room.
November 20th, 2007 at 8:26 am
CoActLive is an Atlanta based company that offers a great wiki for stuff like this. http://www.coactlive.com
November 20th, 2007 at 1:35 pm
Actually, it seems like it would be a great place for people to share tips about destinations, airports, CRCs, etc. Rather than having a message board where you have to search and hope you used the right keyword, you could go more directly to the information you’re looking for. It would need a pretty good index page, though.
November 20th, 2007 at 6:04 pm
Jacob – here’s the thing. Take a look around this blog. Delta is getting (roughly) 50% relevant comments and the other 50% of comments are off-topic complaints about how awful it can be to fly Delta. Until Delta increases its customer approval levels, you’re going to see a lot of negative feedback in the wiki entries, or you’re going to have to spend a lot of time weeding those submissions out of it.
November 26th, 2007 at 11:37 am
Tristar_Fan: Me too! Would love to hear some of your ideas too?
Regavqueen: Agree with you 100%, definitely have to have vision and focus for our wiki. I will check out the wikis you mentioned. But what would you like an airline wiki to be?
jbcolonel: Good points. I’m very anxious to improve our customer approval levels, and I believe our foray into social media (blogs, forums, wikis, etc.) is one way we can better connect with our customers. However, I do realize there are quite a few people who are not happy with Delta, and that’s one of the main reasons where in the socialsphere; it’s all about connecting with our customers. These platforms provide excellent ground for addressing some of those “community realities” head-on. Stay tuned, Delta is going to swoop up on the blogosphere in 2008!
Jacob
December 2nd, 2007 at 7:20 pm
Hello, I´m new here.
Jacob:
It should be OK a Wiki, but before uploading the application into this blog, think about the user who should start writing trash and no-travel-related entries. It may be a mess. If I were you, I would continue just with the blog and then authorize some “star-users” to post here.
Bye!,
Luis Felipe from Colombia.
December 5th, 2007 at 5:33 pm
Here is my idea for your wiki….
Category for each airport your serve, a breakdown of special services provided at that site, an emergency list of local hotels in case if weather delays that aren’t covered by Delta and finally the local factor. The local ground staff could provide their favorite places to eat or visit in the area. That would really help me out when I travel. I constantly ask the ground crews for advice on where to eat and stay. Most of the time they are happy to give some suggestions.
Wes
December 13th, 2007 at 9:36 pm
Hmmm. I’m not sure. I would probably offer community building first. Like with maps of places we traveled with Delta, our travel blogs, our recommendations, etc. That way we drive our friends to the site and build a readership. Then you get those members to help write the Wiki based on their experiences.
January 19th, 2008 at 5:21 pm
I love what WesNSpace said about local airports, employees, and ground staff adding their tips. It also reminds me that a wiki could be a useful tool for staff as well as customers.