I’m Abby Stephenson, manager of usability at delta.com.
We’d like your input on the organization of the Profile section of delta.com. We are going to restructure this area and one of the best ways to do that is to have our customers group items into groups that make sense to them.
That’s right – Delta’s usability team is making a big push to include customer input wherever possible.
The exercise is called a card sort and takes 15 minutes. Ten years ago the items you were sorting were written on index cards and placed into piles. Now, you still group items but instead of using index cards you drag and drop into piles using a web-based tool.
After we have enough participants we will aggregate all of the data to come up with a more intuitive organizational structure.
To participate, go to:
Thanks in advance for you participation!
delta.com & self-service